Improved User Onboarding: Mobile Action & UserGuiding
Mobile Action is an intuitive App Store Optimization and Mobile App Intelligence platform that helps app publishers rank higher in app store search, get more organic downloads and understand vital metrics that will help them make the right business decisions. The all-in-one platform gives everyone from indie developers to large enterprises precise data to gain the competitive advantage. Mobile Action’s products are powered by proprietary algorithms that give its users insights that are simply not available on other platforms.
Mobile Action is offering an enormous amount of features to its users. Since the platform provides in-depth recommendations on how users can improve their app marketing, Mobile Action filters and presents data in many different ways. The wide range of different options to observe the findings, makes the platform complicated to use and affects usability metrics in an unfavorable way.
Furthermore, Mobile Action develops and offers new features very often. To benefit the new features that are being released, the users need to be informed effectively.
UserGuiding, which is an interactive user onboarding tool, help companies improve product adoption by designing interactive guidesand help pages without coding. Thanks to UserGuiding’s UI, non-technical product staff can create interactive tutorials, in-app messages, and reusable guides in minutes. Mobile Action started to use UserGuiding to create walkthroughs step by step for its users.